There is a delicate balance in a charity shop of offering the customer the opportunity to explore and have a good rummage but still presenting a well edited selection of departments. There are many charity shop fans that hark back to the good old days of charity shops where if you wanted to find something good you really had to rummage for it. Of course there are a still a few of these treasure trove shops around, but you sure have to look through a lot of items probably being more suited to a recycling bin than ending up in your wardrobe before you find that gem. So if a charity shop can manage to offer a great selection of stock but still give the customer the feel that they are still ‘hunting’ not shopping then they are on to a winner.
Always on the hunt for more merchandising inspiration, the Oxfam shop in Totnes kept on coming up as an ace example, they have plenty of fans! So I had a good mooch on their Facebook page and came across some amazing merchandising and best of all they had some before and after photos. Showing how they had gone from looking like a fairly standard shop to an Aladdin’s cave of treasures where every product is give a chance to shine and find a new home. I though it provided great inspiration to anyone wanting to transform their shop, so here’s a few pictures of the lovely shop before and after. To see more of their amazing displays check out their Facebook page https://www.facebook.com/pages/Oxfam-Shop-Totnes/216296171727838?fref=ts